Bobby Lu Likes Deep Dish?











Dear Mr. Glass and Coach Wilson,
Let me introduce myself. My name is Tim O'Brien and I am graduate of Indiana, class of 2010. I have long been a Big Ten football fan and a diehard Hoosier fan since first stepping foot on campus. In my relatively short time supporting IU football, I have been witness to the hope that Terry Hoeppner brought, the moving 2007 season, the struggles under Bill Lynch and the disappointing 2011 campaign.
While there may be a lot of bad history over the past few years and - well - decades, hope springs eternal. I believe in IU football and I trust we have the program headed in the right direction on the field.
However, I do believe that Hoosier football is headed backwards in one sense: Aesthetically.
When Coach Wilson came to IU, the Hoosiers came off one of their visually ugliest seasons. By allowing Adidas, and not tradition and a demand for excellence, to dictate our football uniforms, we ended up wearing these hideous, ink-blotted uniforms. Now, they may not have been as bad as when black was a part of the uniform when Randle El was in Bloomington (black is for boiler makers) but the lack of attention to details that plagued IU football on and off the field was visually symbolized by these bad uniforms.
Last season, Coach Wilson - and the football staff - came in, cleaned house and cleaned up the Hoosiers' uniforms. And while they were not bad in any specific sense, these uniforms lacked individuality: Coach Wilson brought not only a wealth of football knowledge from Oklahoma, but their uniforms too.
Let's take a closer look at the two uniforms. Both have red helmets with white facemasks and interlocking '_U' logos. Both have solid red or solid white jerseys that have team nicknames (that confuse people not from that state...) written in block lettering and both wear white pants with red double stripes for every game.
The only defining IU characteristic was a white helmet that, as you can see from this uniform analysis I did, brought us nothing but five losses and an average of 43.4 points against per game. Not good (plus, IU has no recent history in white helmets, just do away with them).
Now, while I understand why this new uniform set was created (1. To visually define a new era. 2. To get rid of those hideous previous uniforms. 3. To remind people of Oklahoma visually, and therefore co-opt their success and tradition. 4. The white helmet let the players have fun mixing and matching.), you were not the first person to do that with Indiana, Terry Hoeppner did it, too.
But not being original shouldn't be the only deterrence. Dressing up like another winning football program to inspire greatness and pride in one's own team is an old - and I would argue, incorrect - way of thinking. Just because you have the winged helmet design doesn't make you Michigan and just because you have a white helmet, you wont all of the sudden play like The U in the '80s.
When thinking about a visual identity, you should always think of Cool Runnings (yeah, I said it). When confronted with an identity crisis, Derice tries to find an identity by co-opting the Swiss team's. Sick of imitating the Swiss, Sanka finally stands up to Derice and explains to him that they cannot win by pretending to be something they're not:
"All I'm saying, mon, is if we walk Jamaican, talk Jamaican and is Jamaican, then we sure as hell better bobsled Jamaican."
What I propose to you is that last year's Oklahoma copycat uniforms were our Swiss team and the double stripe is IU's Jamaica.
What do I mean by, "the double stripe?" Simple. I believe it is uniquely Indiana when the helmet, jersey and pants all feature double stripes (white then a space and then white on red elements, the reverse on white elements).
See for yourself (click on an image to enlarge it):
It is a simple, elegant uniform that is both modern and classic, just like the interlocking IU. The double stripe echoes the proud traditions of the basketball program but still states a unique take on the classic identity. No other team in major college football has a white double stripe on a colored helmet, and yet Indiana has it in its history and tradition.
With this red helmet, you can the extrapolate the uniform from there: White double stripes on the red jersey's shoulders, red double stripes on the white's shoulders; the iconic block 'Hoosiers' remains; a red double stripe on the home white pants; and white stripes on the road red pants. The red road pants are a key that will help define IU's unique image.
I know you might be thinking that all of this is much ado about nothing, or that it's just outright nonsense, but people at the University of Oregon would beg to differ.
Whether or not you think what Oregon (read: Nike) is doing visually with their football uniforms is irrelevant. What is clear is that both proponents and opponents of their aesthetic philosophy agree is that their unique branding and their attention to aesthetic details has brought them from obscurity to national prominence.
The fact that they wear 12 different uniform combinations a season does not make them good at football, but by flashing these shiny objects in front of the eyes of 17 year olds while recruiting and then allowing them to wear these duds as student athletes has gotten them recruits that otherwise would've gone elsewhere. Some of their recruits have even acknowledged this.
Still not convinced that uniforms are a powerful tool in recruiting? Here's a short list of teams who do:
I could go on, but those teams (all of which played in bowl games this past season) all have played in unique uniforms and/or have played in 'one off' unis, like the Maryland flag uniforms - which were hideous but brought national attention to a program that is otherwise unimpressive.
But unlike Maryland (Under Armour) and Oregon (Nike), IU doesn't have to go the rout of just giving their uniform supplier (in our case, Adidas) free reign, we can go a more classical route, like the one Michigan took this year or what Ohio State has been doing for the past few seasons: Keep a traditional, beautiful uniform as the normal set and sprinkle in some throwbacks, fauxbacks and punchy new designs.
And one doesn't even have to go far from Memorial Stadium to find ideas, you can just look across the parking lot to Assembly Hall.
By taking some of the iconic Hoosier imagery and tradition imbedded in IU basketball, Indiana can adapt and add it to football. Namely, the candy striped pants.
How iconic are the pants? Google "Candy Stripe" and the first result is to Wikipedia which has a definition for it as, " Candy stripe, the warm-up style for the Indiana Hoosiers mens basketball team."
That's iconography you can believe in.
Now you may think those are a bit ostentatious, but Memorial Stadium already features the candy stripes, fans already wear the pants to games and, frankly, people seem to like my concepts with the candy stripes even if they admit that they're not all that practical.
What they are is 'fun', something IU football is rarely described as. And while even I, the guy who came up with this idea, think that these shouldn't be worn every game, it'd be fun to see them once and a while (maybe even around the time of Hoosier Hysteria...?).
Even if this idea is a real nonstarter, throwbacks are always fan favorites. Michigan rolled out a few throwbacks and fauxbacks this past season to much acclaim. Student athletes got cool new uniforms to wear, merchandise stores got new jerseys to sell and alumni got to wistfully remember their days on campus.
The Hoosiers could go back to an Anthony Thompson "Block I" throwback or go even further back to a design from the 1933 season, home or road or anything in between (heck, the Hoosiers wore powder blue in the early '50s). Anything is possible and most anything would be better than what we have now.
What I want most out of my Hoosiers is winning and respectability. I don't need national dominance, I don't need crazy uniform combinations every week and I definitely don't need to watch what feels like the Oklahoma freshman squad. I just want to be proud of how my team - my University - looks when they take the field, both in play and in dress. When I turn on the Hoosiers, just like in basketball, I want to see a team I can recognize as truly 'Hoosiers'.
Because if we walk like Hoosiers, talk like Hoosiers and be Hoosiers, then we sure as hell better play football like Hoosiers.
Sincerely,
Tim E. O'Brien
IU Class of 2010
Most people don't even notice my struggle. Most people probably wouldn't even consider it a problem. Most people probably think this much ado about nothing, but I consider it a slight on my humanity.
I am an ApOstracized American.
Being ApOstracized is not a choice, I was born this way, but the government doesn't see it that way. Hell, pop culture doesn't even see it that way.
Born an "O'Brien", I have long suffered the indignity of people getting my name wrong. On government forms I'm either "OBrien", "O Brien" or the infuriating "Obrien" - assuming they didn't spell my name with an "a".
I was introduced to these injustices at an early age, where they first tried to disenfranchise my people of our proper name.
Standardized tests are a cause of anxiety for many young children, but for me - and people of my ilk - they were also a cause of oppression. The oft misused apostrophe, a dominant and important feature of my surname, was often cast aside by anti-apostrophe bigots.
I remember taking my first standardized test and while given instructions to fill in the circles in the name box, "Last name, then first leaving a space between them. Then fill in the corresponding bubbles." I immediately noticed that I did not fit into this perfect little circle. I was the proverbial pencil mark outside the line.
Patiently, I raised my hand and waited for Mrs. Carrol to call on me. Obviously there was some mistake - I didn't see an apostrophe bubble anywhere. I mean, I had an older brother and sister and I knew other apostrophe families, surely someone had to have a protocol for me and my people. Maybe they just forgot to give me the right form.
"Mrs. Carrol, what do I do since I have an apostrophe?"
The question hushed the otherwise precocious class.
Quietly, my teacher - my authority figure - looked around, perplexed. Finally, after meeting eyes with her teacher's assistant and shrugging, she told me to just separate the "O" and the "B" with a space.
A thousand questions raced through my head. Would the machine think I was named Brien O? Could I live as a boy named Brien O? Could we bring this error to the attention of someone with greater knowledge of this situation?
I learned early in life, separate is not equal.
No one validated my apostrophe, and by third grade I was done asking what to do. I had become docile, acquiescent.
But as I grew older, I grew bolder. Proud of my name, I would fill in the "space" bubble but defiantly write the apostrophe in the box above it. Take that society.
As my passion for sports evolved as I grew, I decided to partake in sports, sports video games and bought much sports paraphernalia.
Fortunately, I only played sports for teams that went NNOB. However, sports games like Madden or NBA2K refused to allow the apostrophe in my name in their game. No league, even those like the NBA, NHL or FIFA that have players with apostrophes already in the game, would allow me to Create-A-Player with my distinguishing feature.
The bigotry stung like salt in a wound; I couldn't be Tim O'Brien but I could be Tîm ÒBríèñ.
Why wouldn't EA or SEGA allow me to be who I am? I wanted to write them letters, but Microsoft Word told me my name was spelled wrong.
Even my fandom was called into question. For my 16th birthday, my golden birthday, I wanted a White Sox alternate jersey with my name and my favorite number, 16. I had tried this once before. The NFL would not tolerate my people.
A miracle happened that summer, my family found a sports paraphernalia store owner who would - without consulting MLB - place my apostrophe onto an authentic White Sox jersey. And thus my wish was granted.
I have since become more accepting of my lot in life and tolerate the bigotry I deal with on a near daily basis (mail doesn't get delivered on Sundays). But to this day, four out of the five major US sports leagues do not recognize the rights of ApOstracized Americans.
Major League Baseball's response to an apostrophe: "Not allowed."
National Football League's response to an apostrophe: "Not allowed."
The National Basketball Association's response to an apostrophe is also, "Not allowed," but their stance softens for player specific jerseys or if you select a current apostrophe-having player.
The National Hockey League - even on teams with three completely different ApOstracized players - refuses to grant our right to exist. In fact, their box wont even let you type in the apostrophe while are charging you $80 for the right to not do so.
Only lowly Major League Soccer will allow everyone their right to an apostrophe, though I'll believe it when I see it.
But I dream of a day, when I will not be judged by the punctuation in my name, but content of my of my character.
We're here, we're clear, we want to see our apostrophe.
As an American, I look down on you with the loving contempt of an older brother. No matter what you do, no matter how well you do it, I'll always consider myself far superior. And the worst part is, it's kinda your fault.
Canada tries so hard to make a name for itself and establish an identity independent from the US, but it does so in a way that always screams, "See? We're not America!" And that's never the right way to go about creating an identity.
One of the most ubiquitous and obnoxious ways Canadians try to establish this self-image in sports is to wantonly slap a red maple leaf onto any identity they can, regardless of color scheme, team name or club history.
And whether it's because Americans are too stupid to know what cities are in Canada or whether Canadians are too stupid to realize no one cares, the maple leaf logo trend is supremely stupid.
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The maple leaf permeates every major sports league in the US and Canada. Hell, even the NFL - a league without a Canadian team - is not immune to this trend. Thanks Bills, how could we tell you were at Rogers Centre (It's Center Canada, but don't get me started...) without that helpful little leaf?
The NBA has been mostly leaf-free except for the Raptors in the mid-2000s. Apparently NBA teams are too busy working a basketball into every logo to hop onto the maple leaf trend...
The NHL, a league which shouldn't feel the need to do this since Canada has seven teams (Oh, and they created the sport), is one of the worst offenders.
Note to Canadian NHL teams: Only one team should have a Maple Leaf in its logo.
Yet again, reason is ignored and the leaf is everywhere. At one point, this little gem was an alternate logo for the Ottawa Senators.
The newest NHL team, the Winnipeg Jets (a team that already had a leaf-free identity) went the full-leaf and slapped it on every... single... logo they could find. Sure, there identity is based on this, but doesn't this or this accomplish the same feat while evoking the leaf rather than haphazardly placing it in the logo?
And did I mention that there's no other red anywhere in Jet's color scheme or on their uniforms?
Even the Calgary Flames caved to the trend. After 27 years in Canada, not only did the Flames slap on an Alberta Flag on one shoulder, they threw the Canadian flag on the other - just in case you hadn't realized Calgary was in Alberta, Canada.
Even the measly MLS manages to throw in a maple leaf onto one of their two Canadian teams. That one may be the least egregious since the design is so poor, you can barely tell it's a maple leaf, but it is.
But the real offender, and probably the originator of the maple leaf trend, is the Toronto Blue Jays organization. Repeatedly and habitually, the Blue Jays (whom you would think would eschew any red for shades of... oh, I don't know... blue?) have forced this stupid symbol of, "WE'RE IN CANADA," into every iteration of their team identity since their founding in 1977.
Even during the brief period where this was their primary logo and when a variation of that was their cap logo, guess what graced the sleeve of every uniform they wore? That's right. The leaf.
So desperate, consistent and ubiquitous has the use of the leaf been in their identity that - I argue - they have corrupted the team identities of almost every sports team in Toronto.
Raptors? TR + Leaf alt logo. Toronto FC? Main Crest + Leaf. Even minor league teams have leaf logos.
The Maple Leafs get a pass as they existed decades before the Blue Jays, their identity contains no red and their leaf has maintained some design independence from the flag version of the leaf since their inception.
But still, Toronto has a leaf problem.
...Canada has a leaf problem, and it's a stupid problem to have.
So my humour (<--see what I did there?) may have fallen flat. For that I apologize, I'm not a comedian, I'm a writer and a designer. Next time I'll leave the jokes to professionals.
I like making Canadian jokes. I refer to this as a Canadian Tuxedo. I like that Canadians say "about" funny. I like that the top of Canadian heads don't attach to the bottom. To me, those are funny jokes, I understand they might not be to Canadians.
All jokes aside, my piece was intended as a reaction to the recent unveilings of the Jets and Blue Jays' new uniforms and logos, something that probably got lost in the shuffle. Both have leaves. Both - to me - seem superfluous. I also wanted to note how I thought this trend was bigger than just those two teams. Many Canadian teams in recent history, or currently, in the five major cross/border sports (MLB, MLS, NBA, NHL and NFL, though, they only have the one game in Canada) have had the maple leaf grace their uniform.
My argument is that this beats the viewer over the head with, "We're from Canada." People - even Americans - aren't as stupid as we're made to be. But while discussing this topic, I'm only discussing the trend of the maple leaf, not anything else. If you wish for me to discuss American jingoistic sports trends, you could write a book, or 10, on that topic, without doing it justice, leave alone including the Maple Leaf trend into the conversation.
That is what I was taught in school is a topic, not a subject. You narrow the focus of your topics until you find a subject to write about, otherwise there is too much to cover. You don't see articles written in the paper about football, they are on the Dallas Cowboys, and actually, that's probably too broad a topic, most likely it's their playoff chances in light of this weeks' win, or how they match up against their next opponent, etc.
While I was trying to talk about a shoelace, some wanted me to talk about an outfit, and that just wasn't what I was here to discuss.
I hope people can see why I didn't write about all jingoistic images in sports, it's just too broad to cover in the forum I was trying to do it: I try to keep my essays here right around 1000 words.
I picked a narrow topic - my professors would be so proud - and that topic was the maple leaf in Canadian athletic imagery and even that's broadness led me to sort-of take cursory glances at individual teams so that I wouldn't end up writing a 5000 word rant, I figured 1000 was enough, haha.
Now, as far as American teams go, there are obnoxious, jingoistic habits and repetitious imagery, but I just didn't feel that was pertinent to the opinion and subject I was trying to write on.
I don't know if any of this will change your opinion of me or the piece or why I wrote it. And as callous and self-absorbed as it may sound, I don't care. I know what I wrote, I know why I wrote it and I know my true opinions. Now you all know them too. If that's not enough nothing will be.
This isn't my finest work, I'll admit that, but it isn't garbage, in my opinion either, I think there's something to it. Hopefully you'll now see it for what it is, a piece on a trend in Canadian sports design and not a diatribe against all Canadians.
-Tim