Royal Pain In My Ass

Last month, as you may recall, I did a rebrand for the Sacramento Kings.

My design was broken down into three different ideas all based off of this logo. The reason I needed three main ideas was because - at the time - no one knew where the Kings would end up, Sacramento, Anaheim or other.

No matter where they were located, though, I kept the name 'Kings'. Why wouldn't I? It's a good team name and they have been some incarnation of the Kings since 1972.

Well, according to this article, not only are the Kings closer to moving to Anaheim (probably) but the current Kings' habit of wearing 'Royals' throwbacks (pictured above) seem to be a foreshadowing of a name change.

So taking into account the new location (Anaheim), the new name (Royals) and the uniform set I already created and received a lot of positive feedback from, I decided to update my Kings rebrand for the Anaheim Royals.

Logos

While this was based off of this, the new logo set throws back to this Cincinnati Royals logo, so not much of a change.

Uniforms

Like I said, I got a lot of positive feedback about these unis so there's no point in changing anything that isn't necessary.

Court

Well, the Honda Center in Anaheim already has the nickname 'The Pond' for the Ducks, but I'm not quite sure how that'll jibe with the Royals ('the team across The Pond'?).

However the name works, I think the court looks great. Until my next rebrand, drop me an email if you have any questions or requests.

Comments

[Paul Lee]

The Pond: It's not a nickname as much as it was the original name of the arena, "The Arrowhead Pond." It's now known as the Honda Center (much like Arco Arena is now the Power Balance Pavilion), so I don't think the Royals (if they ever go to Anaheim) will be in danger of drowning... except maybe in the loss column.